Who we are

Why we started Equi Lane

After years of owning horses, I found myself facing the same frustrations as many local riders: being forced to shop online, never quite knowing whether the quality, fit or finish of a product would live up to expectations when it arrived at the door.

I wanted to create something different.

Equi Lane is built around a carefully selected range of products that I genuinely believe in - products chosen for their quality, practicality and value rather than simply filling shelf space.

Every item has earned its place.

Alongside the products available in store, Equi Lane also offers access to a much wider range of feed, bedding and specialist items through trusted supplier partnerships, helping local riders access the brands and products they need.

As a horse owner myself, I understand the importance of reliable equipment, good advice and products that perform when it matters. Whether you're buying your first riding hat, looking for everyday yard essentials, or searching for something more specialist, my aim is to provide a friendly, knowledgeable service that puts customers and their horses first.

Thank you for supporting an independent local business. I'm excited to be part of the North Devon equestrian community and look forward to helping you and your horses for years to come.

Erica
Founder, Equi Lane

Our Values

Carefully Chosen

We believe in quality over quantity, choosing products we trust and would happily use ourselves.

Better for Horse & Rider

The comfort, safety and wellbeing of both horse and rider guide every decision we make.

Built for Our Community

Created to give North Devon riders access to trusted brands, expert advice and local support.